cyberark.com traffic, backlinks, authority, and more

The site's traffic has declined by 12% year-over-year with over 71,098 monthly visits driven primarily by interest in identity and access management, passwordless and authentication solutions, security incident and phishing education, and corporate/stock-related lookup behavior. The audience is concentrated in North America (~50%) with the US dominant, followed by strong Asia-Pacific engagement (~21%, led by India) and a significant European footprint (~20%), a geographic mix that aligns with CyberArk's enterprise security customer base and its focus on large North American and global corporate markets.

The domain cyberark.com was registered on March 7, 1996, through cloudflare, inc. and uses Cloudflare for DNS and security. At 30 years old, this longevity indicates established credibility, a mature online presence, a proven track record, and accumulated authority that contribute to stronger trust signals, improved SEO benefits, and sustained domain authority.

CyberArk’s backlink profile shows a predominance of medium-authority (DA 40-69) and lower sources with few or no DA 70+ links, with notable placements coming from technology publications, developer resources and industry leaders (e.g., an aggregator at DA 50, a 2020 predictions piece at DA 48, and listings on app stores and Nasdaq). This mix of mid-level authority referring domains, large total backlinks (774,311) and solid referring domain count (15,331) bolsters CyberArk’s organic visibility and contributes to overall SEO strength by providing topical relevance, citation diversity, and steady link signals to search engines.

The sampled top links show an approximately 50:50 dofollow-to-nofollow distribution (5 dofollow vs. 5 nofollow in the table), a balanced distribution where dofollow links from mid/high-authority sources still pass meaningful link equity and support ranking potential. Anchor text is mostly branded with about 60% branded (CyberArk), 20% naked URLs (20%), and 20% keyword-rich/descriptive anchors (20%), a generally natural profile that supports brand recognition while maintaining enough variety to avoid over-optimization.

CyberArk shows a strong page-level authority that supports good visibility for key landing pages, but its moderate overall authority and moderate trust indicate limited domain-wide link depth and credibility, meaning the company is competitive in targeted enterprise searches but behind top-tier rivals and should prioritize higher-quality links, broader referral diversity, and trust signals to move into the excellent tier.

The domain cyberark.com has a concentrated enterprise security keyword portfolio centered on brand and competitive product terms with high commercial intent, consistent top rankings across branded and category keywords, and a positioning that targets both prospective customers and talent within the privileged access management market. The top keyword 'cyber ark' attracts daily searches in the dozens with a $7.39 CPC, indicating solid brand recognition. The other keywords—cyberarc (1,000 SV, $7.46 CPC, 21% competition), cyberark careers (720 SV, $2.08 CPC, 4% competition), cyberark marketplace (720 SV, $18.01 CPC, 4% competition), and venafi (2,900 SV, $4.24 CPC, 10% competition)—all show low competition levels, reflecting niche enterprise focus, strong branded dominance, recruitment intent and high commercial marketplace value with modest paid bidding pressure. Overall the domain demonstrates strong organic visibility, a healthy keyword portfolio, and competitive SEO performance.

cyberark.com competes in the privileged access management and identity security space against established players like Delinea, BeyondTrust, One Identity, and newer alternatives such as Entro.Security. Compared to those peers, cyberark.com is positioned as a market-leading enterprise-focused provider with higher organic traffic (71k) and a massive backlink footprint that signal stronger visibility and adoption in large organizations, while its emphasis on enterprise-grade PAM, cloud and DevOps integrations, and legacy system support serves as the niche differentiator driving growth.

In the privileged access management and identity security industry, cyberark.com's Domain Authority score of 47 sits in parity with competitors (all listed domains show DA 47), indicating similar domain trust but requiring other factors—traffic and backlinks—to separate leaders. By targeting large enterprises and security teams with capabilities like secrets management, privileged session management, and deep cloud/DevOps integration, cyberark.com has achieved strong organic visibility and market penetration, turning technical differentiation into sustained enterprise adoption.