entrepreneur.com traffic, backlinks, authority, and more

Entrepreneur.com is a digital business media and publishing platform focused on entrepreneurship, small business, startups, and leadership, offering news, how-to guides, resources, and tools aimed primarily at entrepreneurs, small-business owners, and aspiring startup founders. It is a widely recognized industry resource among business professionals and aspiring founders, frequently cited in the media and used for practical guidance and trend coverage, with estimated daily visits in the thousands.

Domain Authority
Authority score: 63/100
63/100

Score assigned based on the strength of the domain online

Monthly Traffic-0.1%
295.6K

Estimated monthly organic traffic from search engines

Backlinks
14.7M

Total number of links from other websites pointing to this domain

Traffic Analysis

-0.1% vs last month

The site's traffic has grown by 52% year-over-year with over 295,593 monthly visits driven primarily by a mix of startup and entrepreneurship coverage, leadership and goal-setting guidance, ecommerce and franchise opportunity reporting, and a smaller share of reputation- and marketing-adjacent topics that together fuel both evergreen and timely search interest. Geographically the audience is concentrated in North America—led by the US at 48.4%—with a strong Asia presence anchored by India at 21.6%, and notable Latin American reach via Mexico at 4.6%, underscoring the domain’s relevance to English-speaking business audiences and emerging-market entrepreneurs for monetization and regional expansion strategies.

Domain Preview & WHOIS Information

Domain Preview
Entrepreneur
Homepage

Homepage

Your ultimate resource for small business news, entrepreneurship, business management, franchise opportunities, growth strategies and making money. Learn how to succeed.

WHOIS
Nameentrepreneur.com
Registrargodaddy.com, llc
Registered OnOct 11, 1994
Expires OnSep 23, 2031
Updated OnSep 17, 2022
Name Serversns2.inetops.com
DNSSECunsigned

The domain entrepreneur.com was registered on October 11, 1994, through godaddy.com, llc and uses Inetops for DNS and security. At 31 years old, the domain benefits from established credibility, accumulated authority, and a proven track record, reflecting a mature online presence that strengthens trust signals and long-term SEO performance.

Domain Authority & SEO Metrics

Authority Metrics
63
Domain Authority
76
Page Authority
63
Trust Score

Entrepreneur's profile — anchored by a high-quality backlink profile and an excellent page-level presence alongside good overall authority and good trustworthiness — signals a competitive leader position with strong SEO resilience and practical dominance in its niche, while targeted improvements to trust signals and content signal refinement could help close the gap to top-tier competitors.

Keyword Rankings

Top Ranking Keywords

business ideas business
18.1K/moSearch Volume
#1Position
entrepreneur magazine
2.9K/moSearch Volume
#1Position
business business ideas
14.8K/moSearch Volume
#2Position
small business enterprise ideas
14.8K/moSearch Volume
#2Position
businesses
27.1K/moSearch Volume
#2Position

The domain entrepreneur.com demonstrates a broad, high-intent keyword portfolio centered on startup and small business topics, ranking for high-volume head terms like businesses (27,100) and strong niche queries such as small business enterprise ideas (14,800) while exhibiting mixed CPCs and competition levels that underscore its authoritative editorial positioning. The top keyword 'business ideas business' attracts daily searches in the hundreds with a $1.58 CPC, indicating strong commercial value. The other ranked keywords — entrepreneur magazine (2,900, 65% competition), small business enterprise ideas (14,800, 48% competition), business business ideas (14,800, 32% competition), and businesses (27,100, 6% competition) — span moderate to low competition, revealing a market position that captures both competitive branded informational intent and lower-competition, high-volume transactional interest. The domain’s SEO strength is reflected by its strong organic visibility, healthy keyword portfolio, and competitive SEO performance.

Competitive Landscape

entrepreneur.com competes in the small business media and franchising information space against established players like Franchising.com, FranchiseDirect, 1851franchise.com, and newer alternatives such as FranchiseBusinessReview. Compared to these sites, entrepreneur.com leverages much higher absolute organic traffic (≈295k vs competitors' lower volumes) and a broad editorial brand presence to occupy a top-of-funnel, thought-leadership niche, with authoritative editorial content and cross-channel visibility driving referral flows and sustained audience reach.

In the small business and franchising industry, entrepreneur.com's Domain Authority score of 63 is on par with listed competitors, indicating it competes on equal footing in domain strength but outperforms peers in raw traffic and backlink scale. The site targets aspiring entrepreneurs and franchise buyers with deep editorial resources, franchise listings, and practical guides—its editorial credibility and comprehensive content breadth have produced strong organic visibility and market penetration that sustain growth.

FAQ on entrepreneur.com

Everything you need to know about entrepreneur.com.

What is entrepreneur.com's primary business model?

Entrepreneur.com operates primarily as a digital media publisher that generates revenue through advertising, sponsored content, lead-generation services and commerce tied to business products. It also monetizes its brand with events, awards and rankings (such as the Franchise 500), licensing, and ancillary products like books, newsletters and premium content or services.

Is entrepreneur.com considered a market leader, a challenger, or a niche player?

Market leader. Entrepreneur.com is a broadly recognized, long-standing brand in the entrepreneurship media space with wide audience reach, diversified offerings and strong industry visibility compared with more narrowly focused franchise sites.

What makes entrepreneur.com unique compared to its competitors?

Entrepreneur.com combines broad entrepreneurship coverage with franchise-specific resources, long-form branded content, signature rankings and events, and a legacy magazine brand that lends authority. Its mix of editorial, practical how-to resources, proprietary lists (like Franchise 500), and multi-channel distribution (digital, print legacy, podcasts and events) differentiates it from franchise-only competitors.

What are the most recent major updates or strategic shifts seen on entrepreneur.com?

In recent years Entrepreneur.com has continued a digital-first strategy, emphasizing multimedia content, newsletters, podcasts and virtual/hybrid events while seeking diversified revenue beyond display ads through sponsored content, lead-gen services and branded rankings. If specific product launches are not publicly disclosed, the broader shift reflects industry trends toward subscription/premium offerings, data-driven products and deeper commercial partnerships with franchise and small-business service providers.