failory.com traffic, backlinks, authority, and more

The site's traffic has declined by 21% year-over-year with over 42,577 monthly visits driven primarily by interest in legacy social platforms and short-form video history, startup and venture capital topics, and curated business/product roundups that signal topical volatility and evergreen research intent. Traffic is heavily concentrated in North America (~59.1%) with a meaningful Asia-Pacific audience (~24.6%) and a smaller but relevant European share (~14.0%), suggesting the domain’s strongest market is the US while growth opportunities exist in India/Asia and further localization or monetization efforts could boost European engagement.

The domain failory.com was registered on July 24, 2017, through godaddy.com, llc and uses Domaincontrol for DNS and security. At 8 years old, the domain benefits from a proven track record, accumulated authority, and a mature online presence that contribute to stronger trust signals and SEO advantages through longevity and historical performance.

Failory's backlink profile shows mostly lower-tier referring sites in the sample (top links are DA 11–22), even though the domain itself sits in the medium-authority range (DA 66) and has a respectable Trust Score; there are few if any DA 70+ sources in the provided data and most top links come from community and niche outlets such as developer resources and smaller technology publications (e.g., Indie Hackers, Impacty). This mix of predominantly lower-authority referring domains combined with a solid overall domain rating helps stabilize Failory's organic visibility by providing breadth of backlinks and topical relevance, contributing to steady SEO strength rather than dramatic authority gains from marquee publishers.

The sample shows an approximately 50:50 distribution of dofollow to nofollow links (5 dofollow vs 5 nofollow), a fairly balanced distribution where the dofollow links—while mostly from lower- to mid-authority sites—still pass link equity and support organic rankings (and when dofollow links from higher-authority sources are acquired they would pass more significant link equity). Anchor text is heavily skewed toward domain-based anchors with roughly 70% naked URLs (failory.com), 20% branded anchors (Failory), 0% keyword-rich, and 10% other (e.g., "Website"), which is a natural, low-risk profile for brand protection but could benefit from a small, controlled increase in relevant keyword-rich anchors for broader topical signals.

Failory demonstrates a moderate overall authority and trust profile paired with a good page-level strength, indicating a solid, content-rich presence that is competitive in niche markets but vulnerable against bigger players, and would benefit from targeted high-quality backlinks and trust-building to improve broader SERP competitiveness.

The domain failory.com presents a focused keyword portfolio centered on legacy social apps and niche commerce queries, with terms ranging from 12,100 to 2,900 in search volume and uniformly low competition (0%–3%), signaling a well-positioned informational site targeting nostalgic tech audiences and service-oriented queries. The top keyword 'goo.gl' attracts daily searches in the hundreds with a $3.38 CPC, indicating strong commercial value. The other four keywords—why did vine shut down (6,600, 0%), amazon restaurants (4,400, 3%), when did vine shut down (2,900, 0%), and when did musically come out (2,900, 0%)—are low-competition, informational queries that reveal a niche, low-bid competitive landscape and a content strategy aimed at explanatory, high-intent informational traffic. The domain's strengths lie in its targeted, low-competition keyword reach and content relevance, demonstrating healthy keyword portfolio and strong organic visibility.

failory.com competes in the startup media and founder education space against established players like Wellfound and StartupBlink, and newer alternatives such as TopStartups and Seedtable. Compared to those more established players, failory.com shows a mid-to-strong organic footprint (about 42,577 monthly visits) and has grown by leaning into a focused niche of startup post-mortems and practical founder interviews, with deep, lesson-driven content and community trust enabling steady organic traffic where larger platforms have broader but less specialized coverage.

The site holds a Domain Authority score of 43, which is effectively on par with competitors in the startup insights and resources industry according to the provided data. By targeting founders and early-stage operators with distinctive features like in-depth failure case studies, curated failure learnings, and actionable takeaways, failory.com has driven organic visibility and strong word-of-mouth growth, yielding mid-tier market penetration relative to heavyweight traffic leader Wellfound.