Moveworks is an enterprise AI company that provides an AI-driven cloud platform for automating IT support and employee service requests, serving large corporations' IT, HR, and operations teams and their employees. The site is well-known within the enterprise technology and IT service management community and among its target corporate users, with estimated daily visits in the thousands.
Score assigned based on the strength of the domain online
Estimated monthly organic traffic from search engines
Total number of links from other websites pointing to this domain
The site's traffic has grown by 119% year-over-year with over 44,995 monthly visits driven primarily by strong interest in enterprise AI and workflow automation, conversational AI platforms and agentic AI concepts, and demand for AI-driven worker productivity and prompting best practices. Geographically the audience is concentrated in North America (led by the US at 72.3%), followed by Asia (primarily India at 13.0%) and Europe (the UK at 4.6%), a spread that aligns with the domain’s focus on enterprise technology buyers and AI adoption hubs across these key markets.

Moveworks is the AI Assistant platform for your entire workforce to find answers instantly and automate tasks end-to-end in seconds across every business app.
The domain moveworks.com was registered on August 13, 1999, through namecheap, inc. and uses AWS for DNS and security. At 26 years old, this age conveys established credibility, a mature online presence, a proven track record, and accumulated authority that typically yields stronger trust signals, better search visibility, and long-term SEO benefits.
Moveworks' backlink profile shows a mix of link quality with the overall domain sitting in the medium-authority (DA 40-69) range (reported DA 56) while many top referring sources in the sample are lower-authority (DA ~15-20) and primarily come from platform marketplaces and developer resources (Atlassian Marketplace, Slack Marketplace), with a notable absence of DA 70+ or major technology publications and industry leaders in the top links. This distribution supports steady organic visibility due to a large number of referring domains (4,839) and total backlinks (66,103), contributing to Moveworks' overall SEO strength by providing breadth of signals even if the highest-value editorial links are limited.
Counting the link types in the provided sample yields approximately a dofollow:nofollow ratio of 9:2 (≈82:18), indicating a predominance of dofollow links that can pass link equity, though many of those are from lower-DA marketplace sources so the per-link equity is moderate rather than high. Anchor text is skewed toward generic CTAs with about 73% generic ("Learn more"), 27% branded/naked URLs ("Moveworks.com"/"moveworks.com"), and 0% keyword-rich, which is a natural pattern for platform listings but suggests opportunities to diversify with more descriptive and editorial keyword-rich anchors to strengthen topical relevance.
Top Ranking Keywords
The domain moveworks.com demonstrates a concentrated, technically focused keyword portfolio centered on branded and AI product terms with high positions (e.g., moveworks inc P1 with 880 monthly searches and $18 CPC, moveworks careers P1 590 / $3.95, and category terms like conversational ai platform P2 3,600 / $13.15) and uniformly low competition percentages (all under 10%), signaling strong topical relevance in enterprise AI and recruiting. The top keyword 'moveworks inc' attracts daily searches in the dozens with a $18 CPC, indicating strong commercial value. The other four keywords—moveworks careers (branded jobs, P1, 590, 1% competition), moveworks acquisition (news/PR intent, P1, 590, 10% competition), what is open artificial intelligence (educational, P1, 1,900, 7% competition), and conversational ai platform (product/solution intent, P2, 3,600, 1% competition)—are low-competition, high-relevance terms that reflect a market positioning aimed at enterprise buyers, talent acquisition, and thought leadership rather than highly contested commercial bidding. The domain’s SEO profile shows healthy keyword portfolio, strong organic visibility, and competitive SEO performance.
moveworks.com is built on a modern frontend using React, supplemented by jQuery, Material UI, and Font Awesome, which together enable modular component-driven development, rapid UI iteration, and consistent design while improving runtime performance and developer experience through reusable components and a rich design system (performance, developer experience). The site’s backend and delivery are anchored on Amazon EC2 hosting with edge delivery via Amazon CloudFront and optimization through Cloudflare, providing strong global distribution, low-latency content delivery, and infrastructure choices that support reliability and scalability for traffic peaks (reliability, scalability).
At the security and DNS layer, moveworks.com uses LetsEncrypt for TLS certificates, Okta for identity management, and WebAuthn for strong credential flows, combined with Cloudflare’s network optimizations to provide encryption, DDoS protection, and fast DNS resolution across regions (strong authentication, fast load times). For observability and product insight, the stack includes Google Analytics, Adobe Analytics, HubSpot, and FullStory, which collectively enable conversion tracking, marketing automation, and session-level playback to improve monitoring, user experience, and the development feedback loop (user insights, conversion tracking).
moveworks.com competes in the AI-driven enterprise IT support and automation space against established players like Glean, Aisera, Kore.ai and newer alternatives such as Workativ. It is positioned as a focused enterprise automation provider with mid-to-high organic traffic (44,995) relative to peers—behind Glean but well ahead of Aisera, Kore.ai, and Workativ—and has leveraged deep corporate integrations and a clear IT-service-desk automation niche to convert product-led trials into enterprise deployments.
In the AI-driven enterprise IT support and automation industry moveworks.com holds a Domain Authority score of 41, which is on par with these competitors and indicates comparable backlink and domain-strength signals across the category. moveworks.com targets large enterprise IT and HR teams (unique user targeting), emphasizes conversational AI, deep system integrations and proactive incident resolution (key features/capabilities), and this focus has driven strong enterprise traction and organic visibility.
Everything you need to know about moveworks.com.
What is moveworks.com's primary business model?
Moveworks operates a B2B software-as-a-service (SaaS) model that sells AI-driven workplace automation and conversational support platforms to large enterprises. It licenses its platform to automate IT, HR, and workplace service requests, integrating with enterprise systems and messaging platforms, typically under subscription contracts and enterprise support agreements.
Is moveworks.com considered a market leader, a challenger, or a niche player?
Moveworks is considered a market leader in the enterprise AI-driven IT support and conversational workplace automation segment. It is widely recognized for large enterprise deployments, significant funding, and high-profile customers, positioning it ahead of smaller niche vendors and alongside other prominent challengers in the space.
What makes moveworks.com unique compared to its competitors?
Moveworks emphasizes end-to-end autonomous resolution using proprietary AI models and deep integrations with enterprise systems, enabling automated ticket resolution rather than just routing or knowledge retrieval. Its focus on tightly coupling conversational interfaces with backend workflow automation and multi-channel integrations differentiates it from competitors that concentrate primarily on virtual assistants or search-centric knowledge solutions.
What are the most recent major updates or strategic shifts seen on moveworks.com?
Recent strategic direction has emphasized adoption of large language models and generative AI to improve natural language understanding and resolution capabilities, along with expanding use cases beyond IT into HR, facilities, and other employee services. Moveworks has also been building broader integrations and partner ecosystems to drive deeper automation across enterprise tools, reflecting industry trends toward more autonomous, cross-functional workplace support.