coda.io traffic, backlinks, authority, and more

The site's traffic has declined by 38% year-over-year with over 134,233 monthly visits driven primarily by a mix of product and community-led intent — including how-to guides, in-app automation and notification use cases, collaborative discussion templates, casual entertainment queries, and niche hobbyist content that signals strong interest in templates, developer-facing workflows, and gaming/art-related guides. Geographically the audience is heavily concentrated in North America (72.4% combined US and Canada), with a secondary footprint across Asia‑Pacific (12.7%) and a smaller but notable presence in Europe (8.6%), suggesting the product’s core market and monetization opportunities remain US‑centric while growth initiatives should target APAC localization and deeper European outreach.

The domain coda.io was registered on May 22, 2012, through gandi sas and uses AWS for DNS and security. At 13 years old, this age typically indicates established credibility, a mature online presence, and accumulated authority, which can translate to stronger trust signals, improved SEO performance, and a proven track record that benefits organic rankings and partner trust.

Coda's backlink profile shows a predominance of medium-authority (DA 40-69) referring domains with top links clustering in the DA mid-40s to mid-50s and no clear DA 70+ behemoths; notable sources include industry leaders, developer resources, and technology publications that provide credible topical relevance. This mix of mid-high authority links and a broad base of referring domains supports Coda's organic visibility by distributing topical relevance and trust across many sources, strengthening its overall SEO strength and helping sustain rankings in competitive query sets.

The sample link set displays an even dofollow-to-nofollow split of approximately 50:50, a balanced distribution where dofollow links from mid/high-authority sources effectively pass link equity while nofollow links contribute referral traffic and diversification. Anchor text is heavily branded with about 70% branded, 20% naked URLs, 0% keyword-rich, and 10% other (email/unique identifiers), which is largely natural and safe for link profile stability but indicates an opportunity to diversify with a small percentage of descriptive keyword-rich anchors to enhance topical relevance.

Coda shows a good overall authority with a strong page-level presence and moderate trust, indicating it has a solid foundation and often ranks well for targeted keywords and benefits from a high-quality backlink profile on important pages, but it should continue building trust and authoritative links to move from a competitive mid-market position into top-tier search visibility against enterprise leaders.

The domain coda.io has a tightly focused keyword portfolio centered on unit conversions and quick-reference measurement queries, showing dominant positions across high-volume, low-competition terms that signal strong informational intent and practical utility for a broad consumer audience. The top keyword '8 oz to cups' attracts daily searches in the thousands with a $0.46 CPC, indicating strong commercial value. The other four keywords — 16 oz to cups (27,100, $0.7, 1%), 4 oz to cups (18,100, $0.76, 2%), 8 ounces to cups (14,800, $0.46, 1%), and how much is 2 0z in cups (12,100, $0, 0%) — all sit at low competition levels (0–2%), revealing a defensible niche in high-intent, low-cost informational search where coda.io can capture consistent organic traffic. The domain’s footprint reflects strong organic visibility, a healthy keyword portfolio, and competitive SEO performance.

coda.io competes in the collaborative workspace and no-code document platforms against established players like Google Workspace, Microsoft 365, Notion, and Airtable, and newer alternatives such as Fibery and Rowy. Compared to those more established players, coda.io shows a middle-tier traffic footprint (about 134k organic visits) and a targeted market presence that leans on blending documents, spreadsheets, and lightweight apps—its niche of customizable, formula-driven docs and integrations has enabled steady growth among product and operations teams despite not matching the raw reach of giants.

The domain’s Domain Authority score of 53 positions it as respectable but modest within the collaborative productivity industry, notably lower than tech giants yet comparable to many specialty tools and niche blogs in the provided dataset. By targeting builders and cross-functional teams with features like Packs, powerful formulas, templates, and automation, coda.io leverages deep customization and integrated workflows to drive organic visibility and strong word-of-mouth growth, translating its differentiated capability set into focused market penetration.