coinmarketcap.com traffic, backlinks, authority, and more

CoinMarketCap is a cryptocurrency market data website that aggregates real-time prices, market capitalizations, trading volumes, charts, and project information for digital assets, serving retail and institutional investors, traders, analysts, and crypto enthusiasts. It is widely recognized as a leading crypto pricing and research reference among the general public and targeted professional users for market tracking and portfolio research, with estimated daily visits in the hundreds of thousands.

Domain Authority
Authority score: 88/100
88/100

Score assigned based on the strength of the domain online

Monthly Traffic-1.3%
3.5M

Estimated monthly organic traffic from search engines

Backlinks
29.5M

Total number of links from other websites pointing to this domain

Traffic Analysis

-1.3% vs last month

The site's traffic has grown by 25% year-over-year with over 3,471,468 monthly visits driven primarily by broad interest in cryptocurrency market movements — especially demand for live price tracking, token performance analysis, speculative meme-coin activity, news around major digital assets, and utility tools like on-site calculators that support trading and valuation. Traffic is concentrated in North America (US 18.5%), Asia (IN 16.9%) and EMEA/near‑Asia markets led by Turkey (TR 15.1%), reflecting strong engagement from core crypto markets and emerging regions where retail adoption and price-sensitive trading are key to the domain's audience and commercial opportunities.

Domain Preview & WHOIS Information

Domain Preview
CoinMarketCap
Cryptocurrency Prices, Charts And Market Capitalizations | CoinMarketCap

Cryptocurrency Prices, Charts And Market Capitalizations | CoinMarketCap

Top cryptocurrency prices and charts, listed by market capitalization. Free access to current and historic data for Bitcoin and thousands of altcoins.

WHOIS
Namecoinmarketcap.com
Registrarmarkmonitor, inc.
Registered OnApr 28, 2013
Expires OnApr 28, 2027
Updated OnMar 28, 2025
Name Serversns-763.awsdns-31.net
DNSSECunsigned

The domain coinmarketcap.com was registered on April 28, 2013, through markmonitor, inc. and uses AWS for DNS and security. At 12 years old, the domain signals established credibility, a proven track record, and accumulated authority, which contribute to stronger trust signals, higher domain authority potential, and long-term SEO benefits from historical backlinks and user recognition.

Domain Authority & SEO Metrics

Authority Metrics
88
Domain Authority
79
Page Authority
88
Trust Score

CoinMarketCap's combined scores indicate strong authority, high trust, and robust page-level strength, signaling a high-quality backlink profile and exceptional organic visibility that make it highly competitive in the crypto information niche, resilient to algorithm shifts, and well-positioned to out-rank most rivals while practical next steps should prioritize content diversification and technical optimization to sustain growth.

Keyword Rankings

Top Ranking Keywords

xrp price
1.8M/moSearch Volume
#1Position
bitcoin price
6.1M/moSearch Volume
#2Position
ethereum price
1.2M/moSearch Volume
#1Position
coin market cap
135K/moSearch Volume
#1Position
btc price
1.5M/moSearch Volume
#1Position

The domain coinmarketcap.com has a dominant crypto-focused keyword portfolio centered on high-volume price queries and branded navigational terms, showing strong topical depth in cryptocurrency pricing, market tracking and occasional niche interest terms like "trump coin", with top positions and very high search volumes across core assets. The top keyword 'bitcoin price' attracts daily searches in the hundreds of thousands with a $0 CPC, indicating solid brand recognition. The other keywords — "ethereum price" (1,220,000, 0% comp), "xrp price" (1,830,000, 0% comp), "trump coin" (165,000, 0% comp) and the branded "coin market cap" (135,000, $2.94 CPC, 1% comp) — show consistently low competition (0–1%), signaling a market dominated by informational intent and strong SERP authority rather than paid competition. The domain's strengths are clear: strong organic visibility, healthy keyword portfolio, and competitive SEO performance.

Competitive Landscape

coinmarketcap.com competes in the cryptocurrency market data and price-tracking space against established players like CoinGecko, Binance, Crypto.com, and Kraken, and newer alternatives such as Messari and Nomics. Compared to these established players, coinmarketcap.com shows a clear leadership in raw organic reach (highest organic traffic in the dataset) which, combined with massive backlink volume, positions it as a go-to aggregator for retail and institutional users while carving a niche through broad currency coverage and real-time listing velocity that drives habitual daily visits.

With a Domain Authority score of 88, coinmarketcap.com sits on par with major industry competitors in the cryptocurrency market data industry, matching the DA of peers in the table and underscoring equivalent link equity and trust signals at scale. The site targets both casual crypto investors and pro traders through comprehensive token listings, live price charts, and exchange rankings which have delivered strong organic visibility and high market penetration reflected in its leading traffic and backlink metrics.

FAQ on coinmarketcap.com

Everything you need to know about coinmarketcap.com.

What is coinmarketcap.com's primary business model?

CoinMarketCap primarily operates as a cryptocurrency market data and media platform that generates revenue through advertising, sponsored listings and referral/affiliate fees. It also monetizes via paid API access and enterprise data licensing for professional users and exchanges. The site offers additional revenue streams through educational products, token sales listings, and value-added services like portfolio tools.

Is coinmarketcap.com considered a market leader, a challenger, or a niche player?

CoinMarketCap is considered a market leader in the cryptocurrency market-data segment. It is one of the most visited and widely cited price-aggregation and ranking sites globally, often used as a reference point alongside CoinGecko. Its scale, brand recognition and traffic position it above challengers and niche players in this category.

What makes coinmarketcap.com unique compared to its competitors?

CoinMarketCap is distinguished by its large, comprehensive listings and long-standing market-cap ranking methodology, making it a go-to aggregator for token prices, volumes and historical data. It combines broad market coverage with consumer-facing features like watchlists, portfolio tracking, an API for developers, educational content and various token discovery tools. Additionally, its association with major industry players and frequent integrations with exchanges bolster its data reach and visibility.

What are the most recent major updates or strategic shifts seen on coinmarketcap.com?

In recent years CoinMarketCap has broadened its product set beyond price tracking to include expanded API offerings, NFT and DeFi coverage, educational content (CMC Alexandria), and services such as CMC Earn and portfolio tools, reflecting a move toward diversified data and monetization. It has also emphasized data transparency and improved ranking methodologies, while pursuing partnerships and integrations with exchanges and other crypto platforms. If specific itemized releases are needed, the platform’s blog and changelog provide the latest feature announcements and product updates.