adapty.io traffic, backlinks, authority, and more

The site's traffic has declined by 29% year-over-year with over 7,235 monthly visits driven primarily by interest in adult dating and swinger communities, mobile app monetization and app-discovery behaviors, and cam/chat and app SDK/service exploration. Traffic is concentrated in North America (~50.8% of visits, led by the US), followed by Europe including Turkey (~30.3%) and the Asia‑Pacific region (~15.2%), indicating a strong U.S. commercial audience for monetization and adult-social services with meaningful demand from European and South Asian markets that the domain could better target or monetize.

The domain adapty.io was registered on June 25, 2019, through cloudflare, inc and uses Cloudflare for DNS and security. At 6 years old, the domain benefits from a mature online presence with a proven track record and accumulated authority, which can contribute to stronger trust signals, improved SEO potential, and greater credibility with users and search engines.

Adapty’s backlink profile is dominated by lower-authority referring sites (most top links are below DA 40) with a modest overall footprint and a reported higher aggregate metric in one source suggesting medium-authority potential; the visible top sources skew toward developer resources and smaller technology publications rather than clear industry leaders. This mix yields modest link value but provides topical relevance that supports Adapty’s organic visibility and contributes incremental SEO strength through volume and niche-relevant placements.

The sampled links show a dofollow-to-nofollow split of approximately 30:70, indicating a higher proportion of nofollow links while the fewer dofollow links—when coming from relatively stronger domains—can still pass meaningful link equity. Anchor text is overwhelmingly brand-focused with an estimated distribution of branded ~70%, naked URLs ~20%, and keyword-rich ~10%, a profile that appears natural and low-risk but could benefit from a few more relevant keyword-rich anchors to strengthen keyword relevance.

Adapty shows a good page-level authority alongside moderate domain authority and moderate trust, indicating it can compete effectively for targeted lower- to mid-difficulty keywords but faces limited competitiveness for high-difficulty terms and needs focused investment in high-quality backlinks and trust signals to elevate its overall SEO standing.

The domain adapty.io shows a focused keyword portfolio that blends branded navigational terms and higher-volume commercial keywords around app monetization, with standout metrics like 140, 880, and 720 search volumes and generally low competition levels that position it as a niche authority in mobile app monetization. The top keyword 'adaptly' attracts daily searches in the dozens with a $4.78 CPC, indicating solid brand recognition. The other keywords — mobile app monetization (SV 880, CPC $5.64, competition 17% - low), app monetization (SV 720, CPC $5.64, competition 17% - low), adapty careers (SV 70, CPC $0, competition 33% - low), and adapty login (SV 40, CPC $0, competition 33% - low) — reflect a competitive commercial intent for monetization terms but limited paid competition, revealing a market positioning that is commercially relevant yet not saturated. The domain's strengths are clear: strong organic visibility, healthy keyword portfolio, and competitive SEO performance.

adapty.io competes in the mobile app growth and monetization analytics space against established players like RevenueCat, AppTweak, MobileAction, and newer alternatives such as SplitMetrics. Compared with these more established players, adapty.io shows a mid-tier traffic footprint (7,235 organic visits) and a focused market presence driven by its specialization in in-app subscription management and analytics, with deep subscription orchestration as the clear niche that has enabled steady user adoption and targeted growth.

In the mobile app growth and monetization industry adapty.io holds a Domain Authority score of 38, which is on par with its listed competitors, indicating comparable SEO authority across the category. By targeting mobile developers and product teams with features like subscription A/B testing, granular analytics, and developer-friendly SDKs, adapty.io has achieved strong organic visibility and niche market penetration that complements its backlink profile and traffic levels.