mobileaction.co traffic, backlinks, authority, and more

MobileAction (mobileaction.co) is a mobile app analytics and app store optimization (ASO) platform that provides market intelligence, keyword tracking, competitor analysis, and advertising insights for app developers, marketers, and product managers. The site is well-known within the mobile app marketing community and among ASO professionals for its data-driven tools and reports, enjoying modest mainstream recognition but strong visibility with its target users, with estimated daily visits in the hundreds.

Domain Authority
Authority score: 40/100
40/100

Score assigned based on the strength of the domain online

Monthly Traffic-23.8%
5.3K

Estimated monthly organic traffic from search engines

Backlinks
23K

Total number of links from other websites pointing to this domain

Traffic Analysis

-23.8% vs last month

The site's traffic has grown by 129% year-over-year with over 5,309 monthly visits driven primarily by searches and discovery around app store tooling, developer consoles, monetization and ad concepts, platform definitions and developer-centric data export/use cases. The audience is concentrated in North America (~33.1% driven mainly by the US and Canada), Asia-Pacific (led by India and broader APAC markets at ~36%), and Europe (with strong representation from the UK, Germany and neighboring markets at ~24%), reflecting a global developer and app-publishing user base aligned with the domain’s product and market focus.

Domain Preview & WHOIS Information

Domain Preview
MobileAction
MobileAction - Growth partner of apps and games

MobileAction - Growth partner of apps and games

Maximize your app's potential with intelligence, automation and expertise. Rank higher, attract more users and get installs for your games and apps.

WHOIS
Namemobileaction.co
Registrargodaddy.com, llc
Registered OnOct 12, 2013
Expires OnOct 11, 2028
Updated OnOct 6, 2025
Name Serversrachel.ns.cloudflare.com
DNSSECunsigned

The domain mobileaction.co was registered on October 12, 2013, through godaddy.com, llc and uses Cloudflare for DNS and security. At 12 years old, this longevity signals established credibility, mature online presence, and accumulated authority that can enhance trust signals and provide SEO benefits through a proven track record and stronger domain authority.

Domain Authority & SEO Metrics

Authority Metrics
40
Domain Authority
66
Page Authority
40
Trust Score

MobileAction shows a good page authority that signals certain pages can compete well for targeted queries, but combined with its moderate domain authority and moderate trust this points to a competitive mid-tier positioning where the company can win niche and mid-competition keywords today while needing to invest in higher-quality backlinks, stronger trust signals, and broader content/PR initiatives to move into the top competitive bracket.

Keyword Rankings

Top Ranking Keywords

mobile action
590/moSearch Volume
#1Position
what is app icon
210/moSearch Volume
#1Position
what is an app icon
210/moSearch Volume
#1Position
mobile app marketing course
70/moSearch Volume
#1Position
what is apps icon
70/moSearch Volume
#1Position

The domain mobileaction.co leverages a compact keyword portfolio centered on a branded high-volume term (590 monthly) and several high-ranking informational queries about app icons (210, 90, 70), signaling a focus on both commercial intent and educational content that secures top SERP positions. The top keyword 'mobile action' attracts daily searches in the dozens with a $6.2 CPC, indicating solid brand recognition. The other four keywords are low-competition (0%) informational queries with modest to moderate volumes that target app developers and designers and reveal a market positioning strong in organic education but with limited paid advertising pressure. The domain shows strong organic visibility and a healthy keyword portfolio.

Competitive Landscape

mobileaction.co competes in the mobile app store optimization and app intelligence space against established players like AppTweak and SplitMetrics, and newer alternatives such as OctalSoftware and LeadWebPraxis. Compared with more established players it sits in a mid-tier traffic position (around 5.3K organic visits versus AppTweak’s ~6.9K and SplitMetrics’ ~5.0K), sharing a similar backlink footprint but differentiating through a focus on affordable ASO tooling and creative analytics, which has driven steady niche adoption among indie developers and smaller studios.

The domain carries a Domain Authority score of 40 in the mobile app analytics/ASO industry, which aligns it directly with main competitors (all listed domains report the same DA), indicating comparable site authority despite modest traffic differences. By targeting indie developers and SMB app teams with features like in-depth keyword intelligence, creative testing, and competitor tracking, mobileaction.co has leveraged strong organic visibility and product-led growth to carve out a defensible niche.

FAQ on mobileaction.co

Everything you need to know about mobileaction.co.

What is mobileaction.co's primary business model?

MobileAction operates a SaaS business model that sells subscription-based access to app store optimization (ASO) and mobile market intelligence tools. Revenue comes from tiered plans for individuals, agencies, and enterprises, plus add-ons such as API access, bespoke reports, and onboarding or consulting services. The platform also provides freemium features and trials to drive conversions to paid tiers.

Is mobileaction.co considered a market leader, a challenger, or a niche player?

MobileAction is best categorized as a challenger in the mobile intelligence and ASO market. It is well-recognized and competes directly with larger incumbents and specialized rivals by offering comprehensive ASO, competitive intelligence, and ad analytics, but it is not generally characterized as the market leader. Its position reflects strong capabilities and active growth rather than dominant market share.

What makes mobileaction.co unique compared to its competitors?

MobileAction differentiates itself by combining ASO tools, app store intelligence, ad creative analytics, and market-level competitive insights within a single platform geared toward both marketers and product teams. It emphasizes actionable keyword and traffic estimations, competitor benchmarking, and workflow features such as keyword tracking and alerting, alongside customer-facing support and onboarding. The platform's mix of predictive metrics and an accessible UI helps it appeal to agencies and mid-market customers seeking consolidated mobile intelligence.

What are the most recent major updates or strategic shifts seen on mobileaction.co?

Publicly available detail on very recent product releases is limited, but MobileAction has followed industry trends by expanding analytics depth, improving ad creative and keyword intelligence, and enhancing enterprise integrations and API offerings. Like other vendors in the space, it appears to be investing in automation and more scalable data products to support larger customers and cross-platform insights. Ongoing strategic emphasis is on broader market coverage, improved accuracy of estimations, and tighter workflows for ASO and mobile growth teams.