apollographql.com traffic, backlinks, authority, and more

The site's traffic has declined by 50% year-over-year with over 17,250 monthly visits driven primarily by search interest around GraphQL implementation and query troubleshooting, local development endpoints and testing, mutation usage and REST vs GraphQL comparisons, plus traffic from common misspellings and brand-variant queries. Traffic is concentrated in North America (United States leading at 39.3%), Asia (India at 29.5%) and Eastern Europe/Russia (6.6%), reflecting a developer-heavy user base centered in US enterprise and Indian developer communities with smaller but meaningful engagement from Russia and broader European audiences — signaling opportunities to prioritize English-language developer docs, regional localization, and enterprise-focused outreach.

The domain apollographql.com was registered on October 10, 2016, through namecheap inc and uses Google Cloud for DNS and security. At 9 years old, the domain benefits from a mature online presence, proven track record, and accumulated authority, which together contribute to stronger trust signals, improved SEO potential, and greater perceived credibility among users and search engines.

Apollo GraphQL’s backlink profile is dominated by medium-authority (DA 40-69) and lower-authority referring sites rather than any DA 70+ “high-authority” heavy hitters, with notable sources coming from developer resources and industry leaders like Y Combinator, Medium, and an Agentic AI Foundation listing—these signal a mix of credible technology publications and community-driven links. This profile supports solid organic visibility because the large volume of referring domains (nearly 9,978) and total backlinks (134,687) build topical relevance and trust, contributing positively to the domain’s SEO strength and organic search performance.

The sample top-link set shows a dofollow-to-nofollow split of roughly 40:60, indicating a higher proportion of nofollow links but still meaningful dofollow links from medium-authority sites that pass link equity and help ranking signals. Anchor text is heavily skewed toward branded forms—approximately 80% branded, 20% naked URLs, and 0% keyword-rich anchors, which is generally a natural/healthy profile for a SaaS developer brand but suggests an opportunity to diversify with more descriptive keyword-rich anchors to strengthen relevance for targeted queries.

Apollo GraphQL shows a moderate overall authority with a solid page-level presence—its combination of mid-range trust and domain scores alongside a higher page authority suggests good topical relevance and content strength but only moderate trust, leaving it well-placed to compete within its niche yet short of top-tier rivals, so prioritizing high-quality backlinks, improved trust signals, and enterprise-level PR/technical SEO will help shift it into a stronger competitive position.

The domain apollographql.com dominates a tightly focused developer-centric keyword portfolio around GraphQL tooling and libraries, showing high-ranking intent keywords that emphasize product-level queries, documentation needs, and technical adoption. The top keyword 'apollo graphql' attracts daily searches in the dozens with a $4.41 CPC, indicating solid brand recognition. The other keywords — apollo client (1,300/mo, $6.06 CPC, 2% competition), apollo studio (1,000/mo, $2.19 CPC, 6% competition), apollo server (720/mo, $4.53 CPC, 9% competition) and apollo/client (260/mo, $6.06 CPC, 2% competition) — all show low competition (0-33%), reflecting a niche, technically savvy audience and strong organic opportunities rather than paid-ad battles. Overall the domain shows strong organic visibility and a healthy keyword portfolio that underpins competitive SEO performance.

apollographql.com competes in the API development and GraphQL tooling space against established players like graphql.org, apollo.io, hasura.io, and newer alternatives such as the-guild.dev. Compared to more established players, apollographql.com shows moderate traffic (about 17,250 monthly visits) versus heavyweight traffic leaders like apollo.io (118,320), but it leverages strong ecosystem positioning and product-focused documentation to capture a developer-centric niche that drives steady adoption despite similar backlink totals.

In the API development and GraphQL tooling industry apollographql.com holds a Domain Authority score of 46, which is on par with its listed competitors and indicates comparable backlink authority but leaves room to outpace rivals on usage and awareness. The site targets developer and engineering audiences with developer-first tooling, rich documentation, and ecosystem integrations, which has translated into strong word-of-mouth growth and improved organic visibility and niche market penetration.