hasura.io traffic, backlinks, authority, and more

The site's traffic has declined by 53% year-over-year with over 4,420 monthly visits driven primarily by developer-focused searches around database administration, query formulation, connection troubleshooting, and API/query-layer integrations spanning PostgreSQL, SQL Server and GraphQL ecosystems. The audience is concentrated in Asia-Pacific (led by India at 43.0%), followed by North America (primarily the US at 28.2%) and Europe (led by Germany at 3.6%), indicating strong developer adoption in key engineering markets but uneven regional penetration that the business can address through localized content and outreach.

The domain hasura.io was registered on February 12, 2015, through cloudflare, inc and uses Cloudflare for DNS and security. At 11 years old, the domain demonstrates established credibility, a mature online presence, a proven track record and accumulated authority that contribute positively to trust signals and SEO performance.

Hasura’s backlink profile shown here is dominated by medium-authority (DA 40-69) and lower-authority (DA <40) sources—there are no DA 70+ links in the sample—and notable referring sites are primarily developer resources and technology publications such as GitHub and Medium-level industry writeups and HaskellWiki. This distribution provides topical relevance and community signals that support Hasura’s niche visibility and contributes positively to organic search performance, but the lack of top-tier high-authority endorsements limits maximum SEO strength and authority lift.

The sampled links are overwhelmingly nofollow, with an observed ratio of approximately 0:100 dofollow:nofollow in the provided data, so the current profile passes little direct link equity from these specific sources despite their relevance. Anchor text is a mix of branded (40%), naked URLs (50%), and keyword-rich (10%) anchors, a generally natural distribution that reflects organic linking behavior but would benefit from more dofollow links from higher-DA sites to strengthen Hasura’s link equity.

Hasura demonstrates good page-level authority that supports strong ranking potential for specific content, but its moderate domain authority and moderate trust indicate that the site needs a broader, higher-quality backlink strategy and trust signal improvements to translate page wins into sustained, site-wide SEO performance, meaning Hasura is competitive in niche technical queries but behind market leaders for broader authority and enterprise-level visibility.

The domain hasura.io demonstrates a focused developer-centric keyword portfolio centered on PostgreSQL and Hasura-specific queries, combining high-intent technical search terms and branded feature queries that position it as a technical resource with niche SEO strength. The top keyword 'psql commands' attracts daily searches in the dozens with a $1.92 CPC, indicating moderate market presence. The other keywords — postgresql primary key (vol 260, $0, competition 0%), postgres connection string (vol 880, $4.33, competition 2%), hasura careers (vol 70, $0, competition 33%) and hasura promptql (vol 70, $12.17, competition 12%) — show consistently low competition across technical, onboarding, and product-innovation queries, revealing a market positioning that favors developer education and targeted commercial opportunities. Overall the domain exhibits strong organic visibility and a healthy keyword portfolio that underpin its competitive SEO performance.

hasura.io competes in the GraphQL platform and developer tooling space against established players like PostgreSQL, Apollo GraphQL, GraphQL.org and newer alternatives such as Neon and Prisma. Compared to more established players it shows lower absolute organic traffic but a focused traffic pattern around developer adoption and docs, leveraging a niche as a realtime, instant GraphQL API engine and cloud service that trades broad market presence for deep technical traction within backend developers and startups.

hasura.io's Domain Authority score of 39 sits squarely in line with its primary competitors in the GraphQL and developer infrastructure industry (the table shows peers like graphql.org, apollographql.com, neon.com and postgresql.org all at 39), indicating parity in domain-level authority even if traffic varies. By targeting backend developers and dev teams and offering standout capabilities like instant GraphQL APIs, realtime subscriptions, a strong developer experience, and an open-source-first model, hasura.io has driven organic visibility and community-led growth that compensates for lower overall traffic and supports steady market penetration.