postgresql.org traffic, backlinks, authority, and more

The site's traffic has declined by 28% year-over-year with over 199,339 monthly visits driven primarily by searches focused on installation and client tooling, core psql/command usage, data types and storage/indexing concepts, and SQL/DML operation patterns and anonymous/escape handling. Traffic is concentrated in North America (~29.1% of visits, led by the US), Europe (~28.6%, driven by Germany, France and the UK) and Asia-Pacific (~24.1%, anchored by India and broader APAC interest), reflecting a strong presence among enterprise and developer audiences in mature cloud/database markets as well as growing adoption in emerging developer hubs.

The domain postgresql.org was registered on October 22, 1996, through gandi sas and uses Postgresql for DNS and security. At 29 years old, this longevity signals established credibility, a mature online presence, a proven track record, and accumulated authority that contribute positively to trust signals, backlink strength, and SEO performance.

PostgreSQL’s backlink profile shows a strong mix of link quality with several DA 70+ and high-authority sources (notably a DA 80 GitHub entry and a DA 74 Linux Cross Reference), alongside many DA 40–69 developer resources and regional sites; this blend of technology publications, developer resources, and industry leaders indicates a predominantly mid-to-high authority footprint. This diverse, relevant link set reinforces PostgreSQL’s organic visibility by providing topical relevance, referral traffic, and trust signals that collectively bolster its overall SEO strength and search rankings.

The sample link set displays an approximately 50:50 dofollow-to-nofollow ratio (5 dofollow vs 5 nofollow), a balanced distribution where dofollow links from the highest-authority sources (e.g., DA 74) are positioned to pass meaningful link equity. Anchor text is heavily weighted to keyword-rich terms like “PostgreSQL” (~80%), with smaller shares of branded/domain anchors (~10%) and naked URLs (~10%); while this demonstrates strong topical relevance, the high proportion of exact-match keyword anchors suggests a need for gradual diversification to maintain a natural profile.

PostgreSQL shows a strong authoritative presence at the page level and good overall domain credibility with a moderate-to-high trust signal, implying it enjoys solid organic visibility and link equity that enables competitive placement in technical search results while still leaving room to challenge top-tier platforms through continued high-quality content and backlink growth.

The domain postgresql.org has a concentrated keyword portfolio centered on technical and download intent—dominated by developer-focused queries like pgsql (18,100), pg start (22,200), and multiple download terms—showing clear product/technical authority and strong SERP dominance across these themes. The top keyword 'pgsql' attracts daily searches in the hundreds with a $5.04 CPC, indicating strong commercial value. The other four keywords—pg start (22,200, competition 33%), postgresql download (4,400, competition 35%), postgre (2,400, competition 24%), and psql download (2,400, competition 35%)—skew toward low to moderate competition (with 24–35% ranges) reflecting a specialized developer audience and a market where technical relevance, not broad consumer demand, drives rankings. The site’s profile demonstrates strong organic visibility, a healthy keyword portfolio, and competitive SEO performance.

postgresql.org competes in the relational database and open-source database ecosystem against established players like EnterpriseDB and DbVisualizer, and newer alternatives such as Neon and TigerData. Compared to more commercially positioned vendors it shows much higher organic traffic (199K vs. competitors' tens of thousands) and a broad market presence driven by its role as the upstream open-source project steward, with growth enabled by community trust and comprehensive documentation that attract developers and organizations seeking an open, extensible SQL database.

The site’s Domain Authority score of 65 places postgresql.org squarely on par with competing domains in the database industry, matching peers like Neon, EnterpriseDB, TigerData, and DbVisualizer rather than outperforming them on DA alone. PostgreSQL’s focus on developer and DBA audiences, its feature-rich core (extensibility, standards compliance, ecosystem integrations) and community-driven governance deliver strong organic visibility and market penetration, fueling continued adoption through word-of-mouth and ecosystem partnerships.