mongodb.com traffic, backlinks, authority, and more

The site's traffic has declined by 24% year-over-year with over 313,236 monthly visits driven primarily by interest in developer tooling, database operations and query/aggregation patterns, cloud-hosted database access and authentication, migration and integration workflows, and ecosystem libraries and version-specific updates. Geographically the audience is concentrated in Asia-Pacific (led by India – 45.8% of traffic), North America (primarily the United States – 17.8%), and Latin America (notably Brazil – 4.8%), reflecting a strong developer and enterprise adoption in emerging APAC markets alongside established U.S. cloud and database customers.

The domain mongodb.com was registered on July 8, 2008, through gandi sas and uses AWS for DNS and security. At 17 years old, the domain benefits from established credibility, accumulated authority, and a proven track record, which translate into stronger trust signals, improved SEO visibility, and a mature online presence.

The backlink profile for MongoDB shows a strong mix of medium to high-authority referring domains, with examples including DA 70+ sources like GitHub (DA 71) and near-high authority entries such as Wikipedia (DA 69), reflecting prominent developer resources and industry leaders alongside other technology publications. This breadth of links, supported by a high number of referring domains (64,219) and millions of backlinks, bolsters MongoDB’s organic visibility and contributes positively to its overall SEO strength and trust metrics.

From the sample top links the dofollow-to-nofollow split is about approximately 20:80, indicating a predominance of nofollow signals but with dofollow links from high-authority sources that still pass meaningful link equity where present. Anchor text is heavily skewed toward branded mentions (about 70% branded), with naked URLs around 30% and 0% clearly keyword-rich anchors, a distribution that appears natural and brand-forward but could benefit from some additional descriptive keyword-rich anchors to diversify anchor profile for improved topical relevance.

MongoDB exhibits strong page-level authority, good domain-level authority and trust supported by a high-quality backlink profile, indicating solid SEO health and visibility while being well-positioned among competitors but still having room to further diversify links and strengthen trust signals to reach top-tier dominance.

The domain mongodb.com has a keyword portfolio centered on product and brand queries with high-volume branded terms like 14,800 searches for MongoDB Atlas and international interest such as 22,200 for the Japanese term, reflecting a focused developer and enterprise audience and strong SEO positioning around core product offerings. The top keyword 'mongodb atlas' attracts daily searches in the hundreds with a $65.01 CPC, indicating strong commercial value. The other keywords — mongodb compass (5,400, $3.42, competition 9%), mongo atlas (5,400, $65.01, competition 35%), モンゴ db (22,200, $22.59, competition 13%), and mongodb careers (3,600, $2.73, competition 0%) — sit mostly in low to moderate competition ranges, signaling dominance in branded technical queries, niche international recognition, and a recruitment channel with virtually no paid competition. The domain’s strengths are its strong organic visibility, healthy keyword portfolio, and competitive SEO performance.

mongodb.com competes in the database platforms and developer data infrastructure space against established players like Couchbase and newer alternatives such as Prisma, Studio 3T, and Knowi. Compared to those more established and emerging vendors, mongodb.com shows much higher organic traffic and a broader market presence — its role as a go-to document database with a strong cloud offering positions it to capture developer mindshare and enterprise adoption, while traffic patterns reflect both high-volume product documentation and ecosystem-driven discovery that have enabled growth in developer communities and cloud migrations.

The site holds a Domain Authority score of 67, which in the database platforms and developer data infrastructure industry places it on par with listed competitors (all showing similar DA), indicating parity in domain-level authority even as traffic and usage diverge. mongodb.com targets developers and cloud-native teams with document-oriented model, rich developer tooling, and the Atlas managed service as key differentiators, driving organic visibility, faster market penetration, and strong word-of-mouth growth that translate into the substantially higher organic traffic shown in the competitive data.