harvey.ai traffic, backlinks, authority, and more

The site's traffic has grown by 126% year-over-year with over 48,134 monthly visits driven primarily by increased interest in AI-powered legal solutions, product and company navigation queries (including careers and valuation), and general demand for document, email and chatbot assistance across multilingual and brand-related searches. Geographically the audience is concentrated in North America (≈66.3%), followed by Europe (≈27.4%) and Asia‑Pacific (≈3.4%), reflecting a strong foothold in the U.S. legal and enterprise market, significant adoption and evaluation activity in European legal tech buyers, and early commercial traction in APAC that suggests where sales and localization efforts could be scaled.

The domain harvey.ai was registered on December 16, 2017, through markmonitor, inc. and uses Google Cloud for DNS and security. At 8 years old, the domain benefits from a proven track record and accumulated authority, signaling established credibility and a mature online presence that can improve trust signals and SEO performance over newer sites.

Harvey’s backlink profile is dominated by medium-authority (DA 40-69) sources with several solid placements from recognizable outlets (e.g., Sequoia-linked coverage and reputable technology publications and industry leaders), while a subset of links come from lower-authority sites (DA 20–30) rather than DA 70+ high-authority domains. This spread of mid-tier citations supports Harvey’s topical relevance and contributes steady referral value and organic visibility, strengthening its overall SEO footprint through breadth of referring domains and topical alignment with developer resources and legal/AI coverage.

From the sampled top links there are 7 dofollow and 3 nofollow links, an approximate 70:30 dofollow:nofollow distribution which means a majority of links are passing link equity, especially the dofollow links originating from mid-authority sources. Anchor text is heavily skewed toward naked URLs and branded anchors — approximately 60% naked URLs (harvey.ai), 40% branded (Harvey), 0% keyword-rich — a natural profile that avoids aggressive keyword targeting but could benefit from slightly more descriptive anchors for topical signals.

harvey.ai presents a moderate overall authority with a good page-level strength but moderate trust, indicating it has solid on-page and content signals that allow it to compete as a competitive challenger in its niche while still needing focused efforts on high-quality, trust-building backlinks and technical trust improvements to move into the higher tiers.

The domain harvey.ai has a concentrated keyword portfolio focused on branded and legal AI queries, with high-volume flagship terms like harvey ai (18,100) complemented by niche intent phrases such as harvey legal ai (1,300), harvey ai legal (1,000), harvey law (720) and harvey ai careers (590) that together show a clear industry focus on legal AI and talent acquisition and a solid brand-centered SEO positioning. The top keyword 'harvey ai' attracts daily searches in the hundreds with a $7.26 CPC, indicating strong commercial value. The other keywords—harvey legal ai (1,300, 57% comp - moderate), harvey ai legal (1,000, 66% comp - moderate), harvey law (720, 0% comp - low) and harvey ai careers (590, 1% comp - low)—show a mix of moderate competition for legal-commercial queries and low competition for brand+career queries, revealing a market positioning that is authoritative in legal AI but with opportunistic gaps in recruitment and legacy brand terms. The domain’s strengths lie in strong organic visibility, a healthy keyword portfolio, and competitive SEO performance driven by top rankings across high-intent branded and industry-specific keywords.

Harvey.ai is built on a modern frontend stack that mixes component-driven UI with pragmatic legacy tooling, using React and Next.js for a fast, componentized experience that enables server-side rendering and optimal SEO, while Radix UI supplies accessible, customizable primitives and jQuery supports legacy DOM interactions—together improving runtime performance and developer velocity. The backend and delivery layer combine Amazon (AWS EC2) and Google Cloud compute for reliability and scalability with Vercel for serverless deployment patterns and Cloudflare providing edge caching and routing, enabling serverless functions, edge computing, and global distribution via a performant CDN.

The security and DNS layer leverages Cloudflare SSL, LetsEncrypt, HSTS, and DMARC to ensure encrypted connections, enforce HTTPS, protect email channels, and provide robust DNS controls—delivering DDoS protection, strong DNS management, and fast load times across regions. Instrumentation and developer tooling such as Google Analytics, Google Analytics 4, Google Tag Manager, and Sentry add observability, error monitoring, and flexible tagging to improve product iteration and user experience while streamlining the development and monitoring workflow.

harvey.ai competes in the legal AI and contract automation space against established players like LegalZoom, DocuSign, Clio and newer alternatives such as Spellbook, Legora, Paxton, and Darrow. Compared to more established players, harvey.ai shows a disproportionate share of organic traffic and market presence (48,134 visits versus single-digit thousands for its table peers), indicating it has carved a niche through enterprise-grade AI workflows and tailored legal-product integrations that drive higher visit volumes and faster adoption despite incumbents' broader brand recognition.

The domain posts a Domain Authority score of 42, which places it essentially on par with direct competitors in the legal AI industry (all listed peers report the same DA), so SEO authority is comparable even if outcomes differ. harvey.ai’s targeting of in-house legal teams and law firms with specialized AI contract review, workflow automation, and enterprise integrations has produced strong organic visibility and accelerated market penetration, explaining why its traffic and backlink profile translate into greater practical reach than peers with similar DA.