tldraw.com is a browser-based collaborative drawing and whiteboarding platform and open-source vector graphics library aimed at designers, product teams, developers, educators, and other knowledge workers for rapid sketching, wireframing, and real-time collaboration. The site is well-regarded within design and developer communities and among startups for its simplicity and extensibility, enjoying steady niche popularity with estimated daily visits in the thousands.
Score assigned based on the strength of the domain online
Estimated monthly organic traffic from search engines
Total number of links from other websites pointing to this domain
The site's traffic has grown by 202% year-over-year with over 52,263 monthly visits driven primarily by demand for online collaborative whiteboarding, simple browser-based drawing and diagramming tools, free drawing utilities and lightweight diagram editors that capture both casual doodling and professional flowcharting use cases. North America dominates with ~66.7% of traffic (US 59.2%, CA 7.5%), followed by Europe at roughly ~13.5% and Asia‑Pacific around ~9.5%, a distribution that reflects strong product-market fit in US education and enterprise adoption while European and APAC traction highlight clear expansion opportunities for localization and partnership efforts.

A free and instant collaborative whiteboarding tool.
The domain tldraw.com was registered on February 13, 2021, through name.com, inc. and uses Vercel for DNS and security. At 5 years old, the domain signals a mature online presence with a proven track record and accumulated authority that can strengthen trust signals, domain authority, and SEO performance compared to newer sites.
The backlink profile for tldraw shows a mix of mostly medium-authority (DA 40-69) and several lower-authority (DA <40) referring domains with no clear presence of DA 70+ sites; notable sources are primarily developer resources, technology publications, and community posts like Substack and UX Collective which provide relevance but moderate authority. This distribution supports steady visibility and contributes to tldraw’s organic performance by reinforcing topical relevance and niche credibility, giving a reliable foundation for SEO strength despite limited ultra-high-authority endorsements.
The sample top links show an approximate 60:40 dofollow:nofollow split (6 dofollow vs 4 nofollow), a balanced distribution where dofollow links—largely from medium-authority outlets—contribute meaningful link equity while nofollow links add referral and trust signals. Anchor texts are overwhelmingly branded with 100% branded (tldraw / tldraw.com), 0% naked URLs, 0% keyword-rich, and 0% other, which is natural for product-focused mentions but suggests adding some diversified, keyword-rich anchors could improve topical signaling.
Top Ranking Keywords
The domain tldraw.com has a concentrated keyword portfolio focused on branded and product-oriented queries around online drawing and whiteboarding, with high rankings across terms like tldraw computer (260/mo), tidraw (210/mo), tldraw ai (170/mo), tdraw (110/mo) and a broader informational phrase whiteboard online drawing (480/mo), reflecting niche authority in collaborative drawing tools and low-paid search pressure. The top keyword 'tldraw computer' attracts daily searches in the dozens with a $0 CPC, indicating solid brand recognition. The other keywords — tidraw and tdraw (both 1% competition), tldraw ai (7% competition) and whiteboard online drawing (10% competition) — show uniformly low competition (0–33%), revealing a niche, tech-savvy target audience with limited paid interest but rising commercial signals around AI features. Overall the domain demonstrates strong organic visibility and a healthy keyword portfolio, signaling a well-optimized, low-cost search position in a niche market.
tldraw.com is built on a modern frontend stack that combines React for component-driven UIs with Next.js for hybrid rendering and server-side rendering benefits, while legacy helpers like jQuery and bundlers like Webpack are used to manage DOM utilities and asset compilation, together improving performance and developer experience through modular code, fast refresh, and optimized builds that support optimal SEO. The backend and delivery are supported by cloud and edge services — hosted on Amazon EC2 with traffic optimization via Cloudflare, deployment and serverless routes on Vercel, and realtime or data services from Supabase — giving the site reliability, scalability, and global distribution through serverless functions, edge computing, and a global CDN.
The security and DNS layer leverages LetsEncrypt for certificates, HSTS to enforce HTTPS, WebAuthn for strong authentication options, and DMARC for email protection, which together strengthen DNS management, provide DDoS protection, and help ensure content delivery integrity and fast load times across geographic regions. Observability and developer tooling include Google Analytics, Google Tag Manager, PostHog, and Sentry, which enhance the development workflow, error monitoring, and product analytics to improve monitoring, release confidence, and the overall user experience.
tldraw.com competes in the digital whiteboard and collaborative drawing tools space against established players like Ziteboard and OnlineBoard, and newer alternatives such as Whiteboard.chat and Ophir.dev. Compared with more entrenched collaboration platforms, tldraw.com shows mid-to-high traffic relative to peers (roughly 52k monthly visits versus Ziteboard’s ~59k and OnlineBoard’s ~14k), carving out a position through a lightweight, developer-friendly drawing canvas and fast loading patterns that attract designers and engineers rather than broad enterprise deployments.
The domain’s Domain Authority score of 43 places it squarely on par with direct competitors in the digital whiteboard/collaboration industry (all listed rivals report the same DA), meaning SEO authority is comparable while traffic and product fit drive differentiation. tldraw.com targets developers and creative teams with collaborative vector drawing, embeddability, and an open-minded developer-focused UX, which has translated into strong word-of-mouth growth and increased organic visibility that supports continued market penetration despite similar backlink profiles.
Everything you need to know about tldraw.com.
What is tldraw.com's primary business model?
tldraw.com is built around an open-source product model: the core drawing and collaborative whiteboard library is freely available while the project and its maintainers derive value through ecosystem activity, hosted demos, and potential commercial services such as enterprise integrations or custom licensing. The public-facing app at tldraw.com functions as a showcase for the library and a gateway for developer adoption rather than a traditional subscription-first SaaS storefront. This hybrid approach emphasizes community contribution and embedding the technology into other products.
Is tldraw.com considered a market leader, a challenger, or a niche player?
Challenger. tldraw occupies a growing and influential position in the collaborative whiteboard space by differentiating on performance, developer friendliness, and openness, but it is not as large or ubiquitous as long-established market leaders in the enterprise whiteboard category. Among the listed competitors it stands out for its momentum with developer communities and integrations rather than mass-market dominance.
What makes tldraw.com unique compared to its competitors?
tldraw’s primary differentiators are its open-source, developer-first approach and a lightweight, vector-based editor designed for embedding into other applications. It emphasizes performance, a minimal and modern UI, extensibility via APIs, and real-time collaboration primitives, which together make it attractive to teams building custom whiteboard features rather than using a monolithic hosted product. The project’s active GitHub presence and community contributions further set it apart from more closed or single-product competitors.
What are the most recent major updates or strategic shifts seen on tldraw.com?
Recent activity around tldraw has focused on maturing the library for production use: improving collaboration, performance, and developer APIs to make embedding and customization easier. The broader strategic direction emphasizes being a platform for developers—adding extensibility, documentation, and stability—rather than solely expanding a hosted consumer product; this mirrors wider market trends toward composable, embeddable collaboration primitives. If specific release details are required, checking the project’s GitHub changelog and release notes will provide the latest technical updates.