ashbyhq.com traffic, backlinks, authority, and more

The site's traffic has grown by 54% year-over-year with over 58,879 monthly visits driven primarily by heightened interest in hiring and talent searches across AI and tech roles, healthcare staffing and acquisition activity, and demand for security, automation and tooling solutions. Traffic is overwhelmingly North American-led, with the US alone representing 72.7% of visits (North America including Canada ~76.8%), followed by a solid European foothold in the UK at 6.1%, and growing Asia-Pacific interest led by India at 4.3%, reflecting the domain's focus on US-centric product/market fit while attracting hiring and partnership signals from Europe and APAC.

The domain ashbyhq.com was registered on November 29, 2018, through cloudflare, inc. and uses Cloudflare for DNS and security. At 7 years old, the domain benefits from a proven track record, accumulated authority, and established credibility, signaling a mature online presence that can strengthen SEO performance and trust signals.

The backlink profile for Ashby shows a mix of authority levels with an overall strong site-level Domain Authority (DA 74) but many individual referring links coming from lower- to mid-authority sources (several in the teens and low 20s), while a smaller share comes from medium-authority sources (DA 40-69) and very few obvious DA 70+ (high-authority) placements; notable source types include technology publications, developer resources, and industry leaders (e.g., TechCrunch and Y Combinator entries appear in the top links). This distribution provides respectable topical relevance and breadth across sites and helps Ashby’s organic performance by building domain-level credibility and topical signals, supporting stronger rankings especially when combined with the site’s existing DA 74 and Trust Score.

The sample shows an approximate 30:70 dofollow:nofollow split (about 3 dofollow vs. 8 nofollow in the top links), meaning a minority of links are passing direct link equity while the dofollow links from authoritative placements (notably Y Combinator entries) still help transfer SEO value. Anchor text is varied with roughly 27% branded, 36% naked URLs, 9% keyword-rich, and 28% other anchors (e.g., long descriptions or image/logo anchors), a generally natural distribution but with relatively low keyword-rich usage from high-authority sources — an area to improve for clearer target-keyword signals.

Ashby exhibits excellent page authority, alongside good domain authority and good trust, which together signal solid SEO health and make it well-positioned to compete for content-driven rankings while also highlighting a practical need to shore up trust signals and diversify high-quality backlinks to reach top-tier status.

The domain ashbyhq.com presents a focused keyword portfolio centered on recruitment and product-led hiring tools with a mix of brand, careers, ATS, and niche UX terms that show strong SERP dominance and targeted industry relevance. The top keyword 'ashby' attracts daily searches in the hundreds with a $14.34 CPC, indicating strong commercial value. The other keywords — **"hims and hers careers" (SV 4,400, CPC $1.08, competition 1%), **"ashby careers" (SV 1,300, CPC $2.69, competition 1%), **"ashby ats" (SV 720, CPC $24.98, competition 73%) and **"navi aviation ux designer" (SV 1,900, CPC $0, competition 0%) — show predominantly low competition for career and brand queries but a high-competition stake for ATS-related commercial intent, revealing a niche but competitive SaaS recruiting positioning. The domain's strengths include strong organic visibility, healthy keyword portfolio, and competitive SEO performance.

ashbyhq.com competes in the talent acquisition and recruiting software space against established players like Wellfound, a16z, Welcome to the Jungle, and newer alternatives such as Consider. Compared with those incumbents Ashby sits in the middle of the pack on traffic (58,879) and leverages a productized focus on hiring operations and developer-friendly integrations as a key differentiator, which shows up as steadier referral and product-led growth rather than the broader brand-driven traffic peaks seen at larger incumbents.

With a Domain Authority score of 50, ashbyhq.com is effectively on par with direct competitors in the recruiting/HR tech industry, meaning SEO authority is comparable even where organic traffic varies. By targeting technical and growth-focused hiring teams with features like deep ATS integrations, data-driven workflows, and candidate experience tools as its unique targeting and capabilities, Ashby has driven strong word-of-mouth growth and improved organic visibility that supports incremental market penetration.